Sustainable Development Goals

Abstract/Objectives

Our team studies the impact of green trademarks on corporate bank loan costs. The extant studies have explored how factors that are beneficial to the environment can affect the bank loans costs to firms; however, these factors fail to get an insight into how banks incorporate firms' actual exposure to environmental issues into bank lending decisions. We believe that green trademark measures are suitable indicators for the following reasons: companies have a strong motivation to register trademarks that are highly linked to their products; when a company registers a green trademark, it means that the company does conduct green policies. In the future, our team will further explore the mechanisms behind how banks view companies' actual actions on environmental issues.

Results/Contributions

Our team currently defines and collects green trademarks by means of textual analysis based on previous literature. We are still in the process of exploring green trademark data at this stage, and to understand how many green trademarks a company has filed or how many existing green trademarks a firm possess. In the future, our team expects to investigate the actual environmental behavior of a company and explore whether the company's environmental awareness will be included in the bank's lending decision by quantifying relevant green trademark indicators. It is currently assumed that banks can provide better loan terms to firms with more favorable environmental protection policies, as the literature shows that firms with better CSR performance can obtain lower borrowing costs from banks. However, it remains to be discussed whether banks recognize the efforts and contributions of borrowing companies to environmental protection. We will then provide empirical results by constructing indicators related to green trademarks to fill this gap.

Keywords

Green TrademarksBank LoanESGEnvironmental Protection

Contact Information

謝劭偉
william03141997@gmail.com